As Lee Hwa celebrates an extraordinary 55 years of golden legacy, we are proud to mark this milestone with the grand opening of our curated boutique at Bugis Junction - a bold new chapter that reflects our continued evolution in modern jewellery.
To commemorate this special occasion, the grand opening is accompanied by a thematic pop-up inspired by oriental blooms, symbolising renewal, elegance, and prosperity. This immersive experience also celebrates the debut of our latest 999 Gold collection, Imperial Gold 御皇金 - a radiant tribute to tradition redefined through ancient craftsmanship.
The refreshed boutique offers a contemporary, sensorial experience, thoughtfully designed to invite exploration and connection. A central bar island welcomes guests into the space, creating a natural flow that encourages discovery.
Lining the boutique are gold-accented walls, specially designed to showcase our gold jewellery collections in their best light. This immersive display highlights the radiance of each piece, transforming the space into a gallery of modern elegance.
Nestled in a quiet corner is the Romance Cove. A plush, intimate area dedicated to couples exploring their ideal engagement and wedding bands through a personalised consultation.
(Jona Chung seen wearing ITALGOLD, Jean Danker and Fang Rong wearing Destinee, Desmond Tan and Edward Russell wearing Imperial Gold.)
The event was graced by our Brand Ambassador Desmond Tan, alongside Mediacorp artistes Jona Chung, Jean Danker, Fang Rong, Edward Russell, and prominent KOLs and media friends. Together, they celebrated with a ribbon-cutting and cake-cutting ceremony. Marking the debut of our newly transformed boutique, it is a space that sets the stage for a more immersive and refined jewellery experience. With the unveiling of this reinterpreted boutique, Lee Hwa transforms the jewellery retail experience - where heritage meets modernity, and storytelling inspires discovery. Step into the future of jewellery at Lee Hwa Bugis Junction, where every piece is more than adornment. It’s a story waiting to be worn.
Lee Hwa Bugis Junction
200 Victoria Street,
#01-19, Singapore 188021
Opening Hours:
Monday - Sunday
11:00am - 9:30pm